Friday, February 11, 2011

10 Tips for Giving Effective Feedback

As a manager or leader, part of your role is to give feedback to your team. Feedback is incredibly important to individuals and teams. They want to know what they are doing well and where they need to develop. Sadly, managers and leaders are often poor at giving feedback or worse still, don't give it at all. So what are my 10 top tips for giving feedback?
Tip 1: Catch people doing things right
It is so easy to fall into the trap of only giving feedback when things have gone wrong. In reality people get more right than they do wrong in the work place. Make a point of noticing when people do things right like hitting sales targets, dealing with an angry customer or hitting deadlines.
Tip 2: Look for the signals that the employee wants feedback
People are sometimes a little hesitant to ask directly for feedback. They may ask in a much more subtle way by asking:
* How they are doing in the job
* Whether they are living up to expectations
Be alert to these signals.
Tip 3: Feedback as early as possible
You don't have to wait for an appraisal or meeting to feedback. Whether the feedback is positive or negative, give it at the earliest opportunity.
Tip 4: Focus on behaviours
It is important to focus on the behaviours that are helping or getting in the way of achievement when giving feedback. For example:
* I notice you were behaving aggressively in your dealing with x
* I saw you take decisive action when it was clear we might slip on the timetable
In the first scenario you are referring to aggression as the behaviour in your feedback. In the second scenario the behaviour you are drawing attention to is decisiveness.
Tip 5: Avoid feedback that cannot be acted upon
The purpose of giving the feedback is to facilitate action. Make sure is can be acted upon. For example, there is no point is telling someone who has a stammer or stutter to get their message across quicker.
Tip 6: Check the feedback is understood
The quickest and often most effective way of doing this is to ask the other person to tell you to play back to them what they understand they heard. This lets you deal with ambiguity there and then.
Tip 7: Give the opportunity to the other party to discuss how the feedback might be improved
If you ask people how you could improve the way you give feedback and allow them to respond authentically, truthfully and openly, you will learn and improve.
Tip 8: Use non threatening language
When giving negative feedback, choose your words carefully. While you have to make clear the consequences if improvement is not achieved you don't need to do it in a threatening way.
Tip 9: Be a role model
One of the most effective ways of demonstrating that you are open to feedback is to actively seek it. Many organisations have formal 360 degree feedback processes. One organisation I worked for did not have a formal 360 degree process so I simply sent out an e-mail to a mixture of subordinates, peers and superiors asking them:
* What I did well
* What I did not do so well
* Where I needed to develop
If you are worried that people will be reluctant to respond, ask them to send their responses to your boss and ask your boss to feedback key themes anonymously.
Tip 10: Set up a date for follow up
The final thing to do after giving feedback is to set up a follow up appointment. This lets the other party know that you are committed to supporting them and to making the necessary change.
Giving feedback will always be a challenge but you can greatly enhance your performance by following these simple but effective tips.

How to Generate Amazing Traffic from Blogging

Blogging has become such a craze that every Tom, Dick and Harry is trying a hand at it. Many of these Toms are fools spamming internet sites, but these are the fools who have mastered the art of exploiting the benefits of blogging. Blogging no longer is just associated with the term personal. The transition of blogging from personal to corporate world has been amazing. Now-a-days even personal blogging websites have provided many ways to create income online. Corporate and business world is exploiting blogging to drive traffic of viewers to their websites who could become their potential customers for the products and services they provide. The search engine optimizers consider blogging to be a very effective strategy for their search engine ranking optimization. Gizmodo, a small blog launched to create awareness about gadgets and gizmos some time back, generates such high traffic to its website that you can't even imagine. Anyone can do it. All you need to learn is how to generate traffic from the blogs you create. Originals Live, Copy-Cats Doom
You read a topic from somewhere. You copy and paste it with some modifications in grammar and styling in your blog. Do not even hope for traffic on such blogs. Readers are smart now-a-days. Consider the example above quoted about Gizmodo. There are hundreds of blogs and pages talking about gadgets and gizmos. Not every blog achieved what Gizmodo achieved. The only thing that distinguished it was originality.
Some may argue that duplicate content can be marketed by applying blog marketing techniques which we will discuss. But there is a difference between generating traffic and sustaining the same traffic permanently with your blog. Think over it!
Promote your Posts with Promotional Sites
There are some great sites which provide you free access to promote the Blog posts. Psd.tutsplus.com, design-newz.com, noupe.com, net.tutsplus.com and devsnippets.com are some of the popular promotional sites. Your posts will enjoy great exposure to traffic here. Divert this traffic to your website by embedding the blog on the website itself.
Follow the Blogs sharing the same niche
Follow the blogs sharing the same field of interest. Comments can garner huge traffic. Enter discussions in comments and forum section. Post your point of view and encourage in a subtle way other comments and forum section people, to get on to your blog and read your views.
Get Business Blogs on Popular Blogging Platforms
Blogging platforms like Hub pages, squidoo lenses, type-pad etc have millions of visitors, everyday. Post your product or service blogs on these platforms with outgoing links to your websites. Lot of traffic can be diverted to your services or products through such blogs.
Stretch Yourself
Time your articles well. Always keep a track of hot keywords that are associated with your products or services. Post blogs using these keywords and relate them to your needs. Such blogs can spread rapidly and a lot of traffic can be generated on them by relating to hot topics. Technorati needs a Ping
Technorati is the undisputed king for searching blogs. Millions of blogs are registered with it. Get on with the necessary widgets and register with them. Technorati will ping your posts to all the hungry blog reading traffic.
Social Networking world
Get your blogs to be visible on social networking sites. Embed videos and slide shares in them. Social networking websites have a strong constant traffic flow and a really good blog can garner traffic instantly in huge numbers. Twitter, Facebook, LinkedIn are among the top social networking sites available for your blogs to enchant traffic.
Blogs need marketing and originality to garner traffic. Both parameters can't out do each other. Try these few steps and generate amazing traffic flow through your blogs.

How to Market With Your Blog

A blog, in its simplest form, can be described as a weblog, website or an online journal that can be used to add regular content through entries. Since it is very easy to add regular entries to a blog, almost anyone can build one to publish and share their thoughts, ideas and opinions every now & then.
Blogs are Great Marketing Tools
Are you a talented writer with interesting writing tips to offer? Do you enjoy travel writing and want to become a trusted travelogue writer? Have a product or service that you would like to promote and popularise? Blogs are great to fulfil all your marketing goals!
Tips for Marketing with your Blog
If done right, blogs can be of tremendous help to market yourself or your business well.
- Choose a Theme for Your Blog: The first and foremost thing to do is to ask yourself the purpose behind starting off your blog. Do you want to establish yourself as an expert on a particular topic or would you like to use your blog to promote your business and brand name? A clear goal will help you to move ahead in a logical manner and also help in choosing the right theme / look for your blog
- Blog Regularly: Don't start your blog and leave it in the middle. To reap the benefits of a blog, you must add well written, informational and interesting new entries at least 2-3 times a week, if not more. This will make your readers come back for more.
- Optimise Your Blog: It pays to follow SEO tactics when building up your blog. Include relevant keywords in your post titles, blog title etc.
- Link to Useful Resources: Your aim should be to make your blog a brilliant resource. Link back to important pages of your main website, if you have one. Don't shy away from linking to other websites that offer interesting information. Your readers will appreciate your unbiased approach.
- Publish News, Press Releases and Other Co Information: Use your blog to get the message out to your blog readers about important events in your Company. This will help to build their trust in your business.
- Submit your Blog to Blog Directories: Improve the popularity of your blog and earn valuable link backs by submitting your blog to Blog Directories of repute.
- Comment on Other Blog Posts: If you come across a blog post that is related to your own blog's topic, you can consider leaving an intelligent and useful comment. This will establish you as another player in the field and help to get a link back.
- Allow Visitors to Subscribe to Your Blog Feeds: RSS Feeds are in! You can consider activating a service such as Feedburner so that your blog visitors can subscribe to your blog entries and stay updated.
Your blog is a wonderful resource that can add tremendous value to your online presence. Start utilising it well so that you can benefit from its true potential.

Overview of Blogging

What is blogging? At face value this question is very easy to answer but when you really dig into the subject matter, you find it is much more complex than it seems. We hear the terms blog, blogger and blogging all the time but not everyone really understands what they mean. Perhaps an overview of blogging should begin with a definition of a blog. This is important because bloggers are simply writers who create blogs and blogging is the process of creating a blog. So once you understand what a blog is, the other terms are easy to define.



In the absolute simplest form, a blog is a series of brief online statements presented in a reverse chronological fashion. The term blog comes from weblog which was essential a diary or journal of the day's events. However, blogs have taken a drastic departure from a diary or a journal. These days blogs are so much more than that. There are still many blogs which take on this form but many blogs offer so much more than that. Let's look at an example that offers both sides of the coin. Consider a blog about training for a marathon. In this case the blogger may enter information on his training and nutrition on a daily basis. These blog entries will lead up to the day of his race.



Now consider a blog written as a guide to marathons. While the previous blog focused on one person's journey to completing a marathon, this type of blog may highlight marathons offered around the world by providing information on when they take place, where they are located, the terrain of the course and unique features of the event. Unlike the other blog which was more of a diary, the guide to marathons blog exists to provide useful information but is not necessary relevant to day to day events in the life of the blogger.



There are all kinds of blogs. The most common type of blog provides content in the form of text. However, there are also video blogs, audio blogs, blogs which provide links to other information, blogs that provide coupons and countless other options. Blogs may provide entertainment, political sounding boards, educational information or anything else. Many blogs are written to attract regular visitors and include an area for visitors to comment on the blog postings. This helps to make the blog more interactive.



Blogging is a useful tool for internet marketers because it can provide a place for them to embed links to their website. These embedded links will help to increase traffic. The blogs can also be used to promote the products or services offered on their website.