Monetization via Facebook Applications

Facebook is the largest social site till date with a colossal user base of 300 million. The growth has been nothing but in the positive direction and with time Facebook has developed into the leading giants of the social network.
Facebook has made its platform third party app friendly which means that applications that belong to companies other than Facebook can also be run on the platform. This has come off as a great advantage to Facebook because in the process the platform became home to more than 350K applications! Most of these applications are developed by third party developers.
Facebook applications have a major impact on the online marketing domain, so much so that it is considered vital for a brand to have a Facebook app if it wants to make it big on the global scale. Why is so? As mentioned earlier Facebook has the largest audience. What else does a marketer need? The immense reach offered by the platform is irresistible.
Facebook applications are also a great way to monetize your ideas and generate revenue. Companies have earned fortunes while simply developing apps for Facebook. The platform allows monetization via a number of mediums.
The applications that top the leader board at the moment have one thing in common. They all are unique in their concepts i.e. they have the element of something "new" in them. These applications attract users and engage them which generate a viral effect thus promoting the app throughout the Facebook network.
It is important to note that the most successful applications are all "gaming" applications. This means that however professional it may be the company should not forget to add the hint of fun in their applications.
The boom of Facebook has just started and in the near future Facebook is bound to grow even more. Being on Facebook will not only enhance your online presence but will also help in attracting potential clients.
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Facebook Guru is a London based Facebook application development company. With a strong clientele in London, UK and Ireland Facebook Guru is now extending its reach to other parts of Europe as well.
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The World of Web and Mobile Applications

You don't need to have a smartphone to be able to download and enjoy mobile applications anymore. Almost every cell phone on the market is able to use applications to play games and connect to your favorite social networking plans. The applications available for your cell phone vary depending on what kind of phone you use, but in general the process of obtaining the applications is relatively similar for all types of phones. Web and mobile applications can be acquired through several different portals on the internet and directly through your cell phone.
Download Applications from the Web
Most cell phone distributors offer a multitude of online applications for you to choose from. You can browse the website of your cell phone service provider for applications, or check out the manufacturer's website to see what they offer. When you download an application from your cell phone service provider, in most cases they will charge the cost of the application directly to your phone bill, which can be convenient. Using applications that were created by the phone's manufacturer ensures that the programs will work with your phone and you won't experience any glitches.
Applications Downloaded on Your Phone
By far the easiest way to obtain web and mobile applications is by downloading them directly on your cell phone. It's a good idea to look into what kind of data plan you are carrying for your phone before you download any applications, though. If you don't have an unlimited amount of data transfer available, it can get very expensive to use your phone to download an application. Most cell phone services charge you for the amount of data that you transfer using your phone, and many applications contain a great deal of data. If you don't need to worry about being charged for your transfer, however, a direct phone purchase of an application is the easiest way to download and install a program to your phone.
Third Party Mobile Applications
Some cell phones will allow you to download applications from third party sites that are not affiliated with the phone's manufacturer or service provider. There are many websites where you can find fun and useful mobile applications that were created by software developers outside of the phone manufacturer's company. Most of these third party applications are just as safe and easy to use as the licensed applications, and they can cost a lot less to purchase. Be careful when you shop third party sites, though, because not all of the applications are good quality programs and they could damage your phone.
The Benefit of Free Demos
When you shop for web and mobile applications, sometimes you can feel like you're gambling because you don't know if you'll really like the application after you've paid for it. Most application sites offer free demos of their paid applications. The free demos are a perfect way to give the application a test run before you spend the time and money to download the fully featured program.